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About Me

A storyteller since learning to talk and a writer since I was six, my love for proverbial ink on paper led me to a 14-year magazine publishing career followed by 20 years and counting running my own strategic marketing company. I received my BA in Journalism from the University of Massachusetts, Amherst, where I graduated Summa Cum Laude. I am a dedicated national advocate for awareness of and family support for Fetal Alcohol Spectrum Disorders and other invisible mental health disorders.

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Passionate Mindset Coach & Mentor, Writer, Marketer & Brand Agent

 

Corporate marketing strategist meets mindset alchemist. A Registered Licensed Spiritual Practitioner (RScP), Lori brings over 15 years in NYC's media and publishing sector and another 25 running the sassy, Freakin' Genius Marketing agency to where she's at in marketing, branding, mentoring and leadership coaching. The proof is in the pudding as her tangible techniques and resources for shifting staff and organizational mindset change workplaces. These transformational techniques remove mindset stickiness, promote overall organizational and interdepartmental alignment and individual happiness while improving workplace morale and corporate buy-in.  The means to the end: improving overall organizational sustainability, maximizing bottom line profits, and making the planet a better place to live and work. Everyone deserves their right work. Following one's dharmic purpose creates kick-ass corporate altruism, corporate loyalty, and a hell of a place to work!  

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  • Content 

  • Website Development & Management

  • Ghostwriting

  • SEO, SMO for authors

  • Book Launch Marketing

  • Developmental Editing

  • Organizational Development

  • Enterprise Purpose, Culture & Mindset

  • Editing

  • Social Media Management 

  • Branding & Identity

  • Business Launches

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